by John Boudreau | Dec 30, 2010 | Business, company valuation, google, groupon, growth
According to a recent Reuter’s story, internet advertising Groupon is looking to raise 950 million. Groupon is literally the fastest growing company EVER – http://www.forbes.com/forbes/2010/0830/entrepreneurs-groupon-facebook-twitter-next-web-phenom.html...
by John Boudreau | Dec 27, 2010 | Business
I’ve seen an interesting trend lately with our customer SEO results. Those customers who have an onsite blog are getting traffic AND conversions from their blogging efforts. In some cases up to 25% of their non-paid traffic is coming from this blog content. This...
by John Boudreau | Dec 26, 2010 | Business
As 2010 comes to an end, I like to look back on the year and reflect on some lessons learned. I think this is a valuable exercise. Taking a look back on what I’ve learned allows me to improve my performance going forward. Here are a few take-away from 2010: Make...
by John Boudreau | Dec 12, 2010 | Business
If you’re new to digital marketing or internet marketing, getting started can be a bit overwhelming. The fact is, you don’t have a choice regarding how you need to market your business going forward. Your new customer acquisition strategy must take into...
by John Boudreau | Dec 12, 2010 | Business
I was recently a featured my alma mater’s alumni news. You can check out the article here – http://www.gordon.edu/article.cfm?iArticleID=1058&iReferrerPageID=1676&iPrevCatID=134&bLive=1 I loved attending Gordon College. It’s a small...
by John Boudreau | Nov 29, 2010 | Business
One of the major pillars for establishing a strong SEO strategy is keyword research. I see keyword research involving two major components: search volume and competition. When choosing keywords to focus on, I suggest looking for keywords that are in the “sweet...
